Cost savings from outsourcing are directly related to both efficiency and expertise.

First the efficiency factor: companies who partner with Abtel have instant infrastructure for growth, plus
a complete range of integrated technologies. Our clients avoid making costly infrastructure and
integration investments, while those companies who in-source their marketing must absorb all these
technology and integration costs themselves.

Think of it this way: you want to start a business selling a widget MKIII. You have a fantastic product
and want to launch it to the world. Problem: you don’t necessarily want to build a contact centre, hire
dozens of employees, invest tens of thousands of pounds in support technologies and thousands more
implementing and integrating them - you just want to sell the widgets! That’s where outsourcing
provides a cost (and convenience) advantage

Partnering with Abtel enables you to have everything you need – integrated infrastructure, specialist
personnel and technologies – without the hassle or financial investment; not to mention that your core
competency is building great widgets, not necessarily delivering the services to support your sales
proposition.

Which brings us to expertise: because Abtel is focused on Marketing as a concept, we have developed
cost-effective techniques, technologies and infrastructure to support our services.

Customer care and Marketing support have been our core competencies since 1994.